ABOUT Wellness Week
Wellness Week is a strategic marketing campaign and event created to enhance the economic vitality of a community or destination. Wellness Week showcases the destination as a desirable location for visitors to focus on their mind, body, soul and overall well-being through special offers, activities, and events held throughout the event.
Motivated by the desire for healthy living, stress reduction, and authentic life experiences, visitors are seeking out destinations that they can travel to not only compliment their overall well-being but also improve their quality of life. The Global Wellness Institute defines “wellness tourism” as travel associated with the pursuit of maintaining or enhancing one’s personal well-being. Expected to skyrocket by 2027, wellness tourism allows visitors to turn their travel experience into an opportunity to improve overall their health and well-being.
Wellness Week showcases travel destinations through activities and experiences that contribute to the "Six Pillars of Health" defined as sleep, meditation, movement, healthy emotions, nutrition, and self-care. Wellness Week is comprised of a wide variety of uniquely local experiences at participating businesses that include:
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Hotels & Spas
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Yoga & Pilates Studios
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Fitness Facilities & Gyms
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Restaurants, Cafes & Juice Bars
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Hiking, Golf, Racket & Water Sports
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Museums, Gardens & Outdoor Spaces
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Sound Bath, Symphony & Musical Events
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Meditation and Mindfulness Studios & Retreats
- Massage, Holistic Health & Mind-Body Practitioners
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Wellness Week events coming soon in select destinations.
